As ‘Project Director’ and ‘Director Food & Beverage and Service Design’ for the leading consultancy firm in the industry, he has been instrumental in the development and implementation of many award winning premium customer service environments. His creative achievements include, the outstanding service products delivered today by the majority of the Gulf state airlines.
Service by Design was established in 2009 and specialises in the design and development of tailored customer service experience. Helping businesses to outperform on service through people, process and structure.